We had to be honest with ourselves. We ran into this challenge twice in the past 60 days. I guess the conclusion we came back to was what is almost always comes back to. It’s all in how you engage and agree to do business. How we set up our terms of engagement, deliverables and agreements wasn’t sufficient enough to guarantee the outcomes we desired. We used this as an opportunity to learn from our mistakes. Primarily we focus on delivering on the promises we have made to our clients and take a very high integrity approach, which has made many of our clients very happy and successful over the years.
So in effort to help you avoid our mistakes, here is the short list of what we came up with so you avoid hiring vendors that produce little if no value or results for your company.
- Have you identified what you want to get out of the project or campaign?
- Have you identified how you are going to measure success?
- How does the vendor handle challenges that were unidentified before you started the program when they boil up?
- Did you work together to determine strategy with the vendor overall?
- If things didn’t work the way you planned it to how do you pivot to find success?
- Have you targeted specific milestones?
- What happens when communication breaks down?
- What are the options for both parties to decide what to do next is it a one we street or a partnership?
We hope this helps and happy selling!